DEVELOPING A HIGH-PERFORMANCE STRATEGY
Competing to Win
LAYING THE FOUNDATION FOR TOMORROW'S SUCCESS WHILE COMPETING TO WIN TODAY
CORE STRATEGIC DECISIONS
Strategy is defined as the way an organization meets the challenges and opportunities presented by its environment. It consists of a set of conscious choices about how it will deliver value to its customers and distinguish itself from its competitors.
YOU AND THE MEMBERS OF YOUR ORGANIZATION WILL:
Formulating a clear and compelling strategy is among the most important work that leaders of an organization can accomplish. It is not something that would be nice to do when they have more time but is essential to their survival.
OVERVIEW OF STRATEGY
2. ANALYZING THE BUSINESS ENVIRONMENT
3. FORECASTING THE FUTURE
4. CREATING CORE IDEOLOGY
5. DEFINING YOUR STRATEGIC DIRECTION
6. DEFINING YOUR COMPETITIVE ADVANTAGE
7. SETTING GOALS
8. CREATING A MASTER PLAN